The Concept

To provide easy access to your Local Restaurants and Takeaways

Our apologies if you live outside the M25 corridor

Why?

Expenditure for take-away food was worth 1.43bn last year.

74.2% of people in Britain have bought Takeaway food in the last 3 months.

Approximately 60% of Londoners like to eat Takeaway meals, they are about 30% more likely than the average UK adult to say they do not have enough time to prepare and cook food.

The London area has the highest concentration of people that have Internet access.

How?

By creating a central database of Takeaways together with there most up-to-date menus.

By using traditional advertising to encourage people to access the web site to order there Takeaways

By getting Takeaways to subscribe to the service.

When?

As soon as possible.

Where?

We will be starting from the SW of Outer London covering Surrey and Middlesex. From there we are intending to cover the whole area circled by the M25.

Once we know that the concept works we will be looking to cover the other major cities within the UK.